The KNC is an athlete-led fan community that benefits Tennessee student-athletes. Through the Knoxville NIL Club, athletes provide fans with digital content and online experiences throughout the year. The KNC generates revenue through fans subscribing to the club. A monthly commitment of any amount allows fans to join the NIL Club and access KNC-exclusive chat rooms, message boards, and content.

Current Tennessee student-athletes promote the KNC and create an exciting online experience through engaging with fans and creating exclusive content for club members. Student-athletes have teamed up with YOKE, a complete membership platform that provides business tools for athletes to launch a paywalled community, to ensure the digital experiences are executed properly. All student-athletes are invited to participate in the club and proceeds are split equally amongst the actively participating athletes at the end of each month.

To join the KNC, simply subscribe by making a monthly commitment to the club. Commit to what you can. At times, you may receive commitment rewards at certain thresholds but any commitment grants you complete access to the online community and digital experiences with the athletes. Every dollar counts and every fan matters.

Due to some of the fees associated with payment processing and website-hosting, the minimum commitment amount is $5 per month. We hope to get this even lower in the near future. There is no maximum commitment amount at this time.

All participating teams are listed under the Active Teams section on the homepage. This list is constantly growing and we want to hear from you if your favorite team is missing. When you support the NIL Club, you have the opportunity to commit whatever you think is fair. This provides flexibility to commit the amount you see fit to whichever team(s) you choose. Teammates equally share the proceeds generated by their team at the end of each month.